This day and age, there is a lot of knowledge on buying a diamond. Many companies talk about the 4 C’s – color, clarity, cut, and carat weight. The one thing missing and the most important is the personal experience with an educated gemologist who has spent years sorting diamonds with a trained eye, a set of master gems, a light source to distinguish color, and the knowledge of the correct measurements and cutting along with polishing to radiate the brilliance to its highest potential. We have witnessed on-line that you can purchase a one carat diamond with the same description, but there is a large range of difference in diamonds within the same price range. That’s why it’s important for a diamond buyer to build a relationship with someone he trusts and has the best interest in making the purchase for the interested party with complete confidence that they are going to get the most for their dollar. Some advertise diamonds 50% to 75% off, or that they cut out the middle man.
Here at Neustaedter’s Fine Jewelry:
1. We have a trained gemologist on staff.
2. We have been in business over 50 years.
3. We have the direct sources for buying.
4. You have the guarantee of a lab report.
5. We have a trained expert to mount your diamond.
We realize that many in our business will be upset with us, but it’s tough to listen to those who advertise cheap diamonds with a bait and switch technique or stores in the mall from other countries, taking money away from our St. Louis area. We believe in supporting our community and in this way we can support our customers with a fair price and receive what they pay for.
Over many years we have had people shop 29 stores and return back a year later to buy. We realize that it’s important to know what you’re buying. It’s not buying a car; we have solved the problem for you with our expertise and knowledge over many years of business. We have experienced the pitfalls that people have been through.
You don’t need to spend a lot of time and money searching around for the right diamond. Let us put our experience and expertise to work for you!